DETROIT, March 18 /PRNewswire/ -- Outside Hub LLC, the leading online
ad network for the outdoor enthusiast market, announces the hiring's of
Stephen S. Dooley as Co-President and Stephen Fromwiller as Chief Marketing
Officer. These two newly created positions allow Outside Hub to continue to
grow and establish itself as a leader in the online outdoor market niche.

    Dooley and Fromwiller will bring a wealth of online advertising
experience to the Outside Hub team. Dooley joins Outside Hub from Jumpstart
Automotive Media, a leading online advertising network focused on the
in-market automotive audience, while Fromwiller comes to Outside Hub from
PHD in Troy, where he served as Associate Media Director.

    At Jumpstart, Dooley led the company's national sales efforts,
successfully growing revenue to over $40 million in 2007. Dooley has
extensive online and offline advertising experience which includes running
the Detroit sales offices of Engage Technologies; Geocities; ESPN the
Magazine; and US News & World Report. As Co-President, Dooley will manage
all aspects of Outside Hub's advertising sales efforts and assume senior
leadership responsibilities, helping oversee the strategic direction of the
company. He will report directly to Outside Hub's CEO.

    "My goal over the next twelve months is to continue to add targeted
content to our network through quality publisher acquisition and to secure
more marquee sponsorships like our recent deal with Chevy Silverado -- a
marketer who clearly sees the value of this audience! I expect to see many
more deals like this one."

    Prior to working for PHD, Fromwiller held positions for General Motors
including Marketing Manager for both the Cadillac Division and GM's
Customer Relationship Management organization. His involvement in
interactive marketing spans 10+ years, delivering innovative and
award-winning programs for several high-profile brands.

    Hiring Fromwiller is part of Outside Hub's plan to enhance its
offerings to clients. "Outside Hub has already established itself as the
leader in online advertising to the outdoor enthusiast community," says
Matt Moore COO at Outside Hub, "We have an extensive audience and we
continue to work on expanding that audience. Bringing Dooley and Fromwiller
on board will allow us to provide enhanced analysis on the connection
between our audience and our advertisers target audience."

    Outside Hub looks forward to the new ideas, initiatives and enthusiasm
that Dooley and Fromwiller will bring to the company.

    About Outside Hub LLC

    Outside Hub is the largest and fastest growing vertical ad network with
over 300 publishing partners devoted to the outdoor enthusiast. Utilizing
their vast network and unique web technology, Outside Hub is able to
provide its clients unrivaled reach into a fresh and valuable niche
audience. Advertising programs can be configured to reach buyers across
outdoor interest segments or to a specific audience within segments such as
hunting, fishing or water sports. For more information about Outside Hub,
visit http://www.outsidehub.com.